Know Your Care Labels #InsideOut

Ariel proudly supports the Know Your Care Labels #InsideOut challenge.

Love Your Clothes is delighted to be supported by Ariel for our Know Your Care Labels #InsideOut challenge. 

We want to get the nation to follow the care labels in clothing by showing them just how important care symbols really are.

Around a third of the UK are no longer wearing items of clothing from their wardrobe because they’re not following the washing, drying or ironing labels in clothes – this works out to around 39 million items that haven’t been worn in the past year.

In fact, just over a quarter of us aren’t wearing as many as up to five items because of not knowing what the care symbols on clothes actually mean.

We’ve teamed up with Ariel as one of the leading fabric care brands to help families across the UK get to know the care labels in their clothes.

So how can you make your clothes last longer without being ruined in the laundry? Take part in the Know Your Care Labels #InsideOut challenge!

With Ariel’s support we’ve created a number of ways to recognise the care symbols and understand what they mean, including some helpful hints, exciting videos and a list of the top care symbols.

Quick fix videos from Ariel to help you love your clothes

For more information about Ariel and their tips on laundry visit

Want to learn more about caring for your clothes?


Jenniffer Taylor

A self-taught seamstress after making her very first garment, her...

Confused by care labels?

Use our handy Care Label Guide to brush up on your knowledge when it comes to washing, drying and ironing to make sure your clothes are cared for in the best possible way.

Guide to Care Labels